Weirdly, people are having their Twitter accounts automatically suspended for tweeting the word ‘Memphis’, but why?
In the last week, dozens of users have reported having their posts almost immediately removed and their accounts blocked for sharing the seemingly harmless word.
Those who dared to tweet the name have received a message informing them they have been locked out for 12 hours.
Amongst those receiving a ban is Dutch midfielder Memphis Depay’s club Olympique Lyonnais, who commented on the unexplained series of bannings.
Sharing a snap of the player, the club’s US account asked: “Hey, @Twitter – can we talk about him yet?”
Under the tweet, a number of users have been trying to trick eachother in to writing his name, asking each other what is Depay’s first name or what is that city in the US called?
And it’s not gone down well for those who have, with a long list of posts being removed and users being temporarily banned from the social platform.
Where Memphis’ name had been, it now reads: “This tweet violated the Twitter rules.”
In a bid to get around it, some have taken to adding accents onto certain letters in the word or writing it out in capitals. For example, ‘Memphìs’ and ‘Memphis’.
It’s not quite clear why it is going on, and Twitter are yet to comment on the bizarre happening.
But while those affected will have their accounts back with them in a few hours, the same cannot be said for more serious, repeat offenders who can often faced being banned from the platform forever.
Donald Trump is a prime example of a recent repeat offender.
A spokesperson for Twitter told CNBC’s Squawk Box: “If you are removed from the platform, you are removed from the platform.
“Whether you are a commentator, you’re a CFO, or you are a former or current public official.
“Remember our policies are designed to make sure that people are not inciting violence. And if anybody does that we have to remove them from the service. And our policies don’t allow people to come back.”